Friday, June 17, 2011

BASF Beauty Week: Anastasia Beverly Hills

No other item seen at the Trend Show exemplifies “Beauty Bright Now” by truly brightening your face like a great pair of brows, brow shaping literally can change the look of your entire face by opening up your eyes, highlighting your cheek bones, the change is dramatic. We were all presented demos and new products from the big names in the beauty business that day, but no name is truly synonymous with brows like Anastasia Beverly Hills , so I waited for the brand representative to come out and tell us about new products, but it was to the delight of all us makeup mavens when the women behind the brand, Anastasia Soare stepped out on the stage in San Francisco to tell us about how important great brow shaping is. Seriously there were mouths open, and almost a few tears due to the fact that Anastasia so rarely makes store appearances. Anastasia comes with some great credientials her two L.A. salons have been visited by many famous faces who now bare the beautiful “Anastasia” brows like Kim Kardashian, Penelope Cruz, Reese Witherspoon and many more. The demo section was dramatic, when the model stepped on stage the contrast of a shaped and unshaped brow was awe inspiring, it truly validates the statement that brow shaping can change your entire face. Post show many beauty buffs visited the row of Anastasia Beverly Hills trained brow masters who were taking same day appointments, and let me tell you that area was busy. If you you missed it don’t worry Anastasia Beverly Hills the brand is always at Nordstrom so stop by one day and get a brow consult. And now without further ado I present to you Anastasia Soare.


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